SOHO (SMALL OFFICE HOME OFFICE) MARKET The small home office represents the most explosive growth in the BTB market, accounting for about 90% of all new businesses and estimated sales over $1 Billion.
Market Profile:
| Self-Employed | 5,167,740 |
| Home Office Worker | 1,672,740 |
| Operate Business From Home | 227,960 |
| Business Segments: | |
| Middle Management | 296,290 |
| Sales/Marketing | 584,570 |
| Upper Management | 547,941 |
| Cell Phone | 2,140,210 |
| Pager | 343,830 |
| Answering Machine | 310,400 |
| DSL Line | 4,910 |
| Personal 800# | 46,090 |
| Household Income | Range Selection $60,000 to $250,000+ |
| Electronic Technology | |
| Contributors/Charities |